Saturday, April 10, 2010

The prototypically agile behavior of Google should be emulated...when we find someone more agile, we have to get faster...the fastest cheetah steals ideas to get faster.

A lot of us get attached to the wrong things -- we tell ourselves lies that we're making progress because we put one foot in front of the other and just keep trudging forward ... it's fine to be attached to an old comfortable pair of shoes; it's ok to get comfortable if it doesn't cost anyone money, doesn't slow anyone down, doesn't cause us to be inefficient, doesn't waste our lives while we could be doing something more meaningful ...but we flat out SQUANDER a lot of resources because we like being comfortable and doing the same old thing day after day a bit too much ... we run our farms, our manufacturing businesses, our marketing businesses, our professional careers pretty much the same way that we ran them last year ... it's safe ... it's comfortable ... we think we've gotten to be kind of good at it ... or worse, we run things pretty much the same way we did things five years ago ... or WORSE, it's still very much the same way that we did things ten years ago ... or UNACCEPTABLY PATHETIC, it doesn't look that much different from what we were doing to get by twenty-five or thirty years ago!!!  That kind of comfortable pulling against the same old weight would be fine if you were ox or the beast of burden and someone was going to take care of you [until it was necessary to butcher you]...you have a brain, you're the one who was given the responsibility to take care of things, so just pulling against the weight is not enough.

If you know me, then you know that my judgmental speechifying is aimed at ME ... not too long ago I started realizing recently that I was getting [mentally] old and fat and inflexible and attached to my old ways ... yeah, I know I should have known that, but I just wasn't paying attention ... so now I know that I need to do a better job of more constantly following the analytics tag in in the google code blog.  The thing about Google is that they are prototypically agile ... it's important to learn form them, they never, ever, ever stop innovating to improve their core business (search, AdWords for advertisers, AdSense for content creators, Analytics for web businesses).  The stuff just keeps coming ... and coming!  For example, just a few weeks ago since Google launched the Google Analytics Management API and listened to the feedback they recieved, as a result of that, since Python is one of their more popular languages, they’ve updated the Google Analytics Python Client Library to access all 5 feeds of the Management API ... so now it’s easier than ever to get your configuration data from the API ... but it will all get easier, faster, better ... but I'll  still keep getting older and fatter and someday, I wake up and discover something else I should have been doing ... that's how I know I'm still alive ... when I wake up and I don't feel a bit anxious for missing something, for not already being out there running, I'll know I'm already dead...